Published 11 February 2020

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More than 5,000 young people are enjoying a concert-like event across Kent this month which teaches them valuable lessons in online safety.

The Police and Crime Commissioner for Kent, Matthew Scott, funds Whitstable-based Amelix to tour schools and talk to pupils about the dangers of ‘over-sharing’ on social media. On Safer Internet Day he saw see one of these Is It Worth It? tours for himself when he visited Towers School in Ashford.

Mr Scott said:

‘I know from the results of my previous Cyber Bullying Surveys that around one-in-five young people in our county has been subjected to online abuse. That is a scary statistic.

‘The internet is a wonderful tool. It brings people closer together and makes our lives easier. But we owe it to our young people to equip them with the tools and knowledge they need to keep themselves safe when they use it.’

The lively Is It Worth It? tour uses music and interactive games to ensure young people learn about the dangers of over-sharing on social media in a fun and relevant way. It is presented by budding singer Robbie White, who himself watched the Is It Worth It? tour when it visited his school in Canterbury around five years ago.

Mr Scott added:

‘This is the third time I have seen the presentation and the content is constantly evolving. Young people these days are much more likely to be bullied on apps like Instagram or Snapchat, or when gaming online. They are not using the apps that we as parents grew up with like Facebook and Twitter.’

Around 200,000 people have seen the Is It Worth It? presentation since it began ten years ago.

Louis Hurst, founder of the Amelix Group said:

‘We are proud to have reached so many young people over the past decade with ways in which they can stay safe online. The digital landscape is constantly changing and new dangers continually present themselves.

‘Our roadshows are based on subliminal learning where students learn about the current dangers and risks in an informal, credible and interactive way.’

This year the PCC has also provided Amelix with money to create lessons plans for schools to use in the classroom. Young people are being encouraged to film their own videos warning siblings about online dangers ahead of an Online Safety Summit in Maidstone next month.